Savvy marketers make sure to use their domain name whenever possible, unfortunately many don’t follow best practices to make sure it’s easy for people to read and remember. If your domain name is short, 3-7 letters in length, this usually isn’t an issue, but if you are like the majority, your domain is typically longer and requires some special attention in how it is displayed. 

Rule of thumb, if your domain is several words put together, capitalize each word for improved readability.  The triple dubs (www) are not necessary, most people know what a .com is, and if they don’t, would they be visiting your online business!

Here are some examples, see if you can tell which are the good, the bad, and the ugly:

1. MikesBarbecueHouse.com – mikesbarbecuehouse.com
2. WidgetsArefun.com – widgetsarefun.com
3. TubRepairOnlineGuide.com – tubrepaironlineguide.com

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